- Identifying and authenticating you
- Providing you with the Rewards Program, such as reviewing reports made by you and processing and paying rewards, if applicable
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Keeping our promise to you (performance of contract) GDPR Article 6(1)(b) |
- Operating, evaluating, and improving the Service and our business (including developing new products and services; enhancing and improving our products and services; managing our communications; analyzing our products, services and customer base; conducting market research; performing data analytics; and performing accounting, auditing and other internal functions)
- Responding to your requests, instructions and inquiries
- Maintaining adequate security measures
- Protecting against liability, including comply with industry standards and enforcing our policies
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To promote our business interests (legitimate interest) GDPR Article 6(1)(f) |
- Complying with applicable legal requirements, relevant industry standards, and our policies
- Protecting against, identifying, and preventing fraud and other criminal activity, claims and other liabilities
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To comply with the law, regulatory obligations and legal processes GDPR Article 6(1)(c) |